KORE STORIES: EVOLUTION OF KORE | Teaser

It was far from a given. Although freeride skis from HEAD had been around for a while, they never put down roots in the community. “We had tried before, but to be honest, at that time we were not a relevant brand in freeride. This was more or less the last chance for us,“ as René Harrer, Director Global Sales and Marketing Ski division put it. A taskforce was formed, the Freeride team summoned, and many long days of building and testing later a new ski was born. The combination of lightness and control was unprecedented and the story of KORE had begun. Learn more about KORE here: https://go.head.com/Kore #HEADSki #Freeski #EvolutionOfKore #KoreStories #ToTheKore ►View more HEAD Ski Videos: https://youtube.com/headski Follow us here: ★Instagram: https://www.instagram.com/head_ski/ ★Facebook: https://www.facebook.com/headski ★Youtube: https://www.youtube.com/user/headski?sub_confirmation=1 ★Website: https://www.head.com/ski.html ★HEAD Ski News: https://www.head.com/sports/ski/news Head Ski on YouTube features skiing videos from around the globe from athletes, ski racing, alpine downhill, freestyle, freeskiing, powder, big-mountain, all-mountain, piste-skiing, carving, slopeside, World Cup Rebels, and more. Head Ski - Head is committed to bringing the best ski experience to winter sports enthusiasts around the world through its development of innovative ski equipment.