Why China Loves KFC

KFC is extremely popular in China — it made almost 5 billion dollars in 2017. One of the first American fast-food chains to open in China, KFC quickly established dominance over China s emerging fast food market. KFC s Chinese menu does an excellent job of adapting to local tastes, offering everything from congee (rice porridge) to egg tarts. While Americans may associate KFC with being cheap fast-food, in China the brand is perceived as high quality. ------------------------------------------------------ #China #KFC #BusinessInsider Business Insider tells you all you need to know about business, finance, tech, retail, and more. Subscribe to our channel and visit us at: https://read.bi/7XqUHI BI on Facebook: https://read.bi/2xOcEcj BI on Instagram: https://read.bi/2Q2D29T BI on Twitter: https://read.bi/2xCnzGF -------------------------------------------------- Why China Loves KFC